I see three reasons for the Instagram acquisition:
1. Talent
2. Idea
3. Product
If 1 or 2 are the primary reason, the product dies.
Capsule, The Developer’s Code Journal
I’m very pleased today to announce the release of Capsule, the developer’s code journal. Capsule replaces the scratch document you have…
@alexkingorg possible 4th, data/content? We learn anything about Facebook’s acquisition strategy from the gowalla deal?
@jondavidjohn The Gowalla deal was a VC orchestrated talent acquisition. Some other moves (Sofa, etc.) have been similar talent plays.
@alexkingorg you think the price tag rules out a purely talent based move?
@jondavidjohn Price is driven by the market, not planned usage. I expect there is more value to Facebook in Instagram than just the team.
@alexkingorg your forgot users, and competition. Facebook grabs up a ton of picture users. And now owns one of its biggest photo rivals
@alexkingorg They only have 13 employees, so there can’t be /that/ much of number 1…!
@PaulLomax I actually think the small team size (and what they’ve done) makes the opposite argument.
@alexkingorg They’ll now be part of a HUGE organisation. As much as they’ll want to keep it separate, they won’t be able to…
I see three reasons for the Instagram acquisition:… http://t.co/r2KVLnbx
4. Data exhaust?
and perhaps: 5. Competition