Based on all the great feedback on the intial business card designs, I’ve settled on these two final designs:

A

B

Back

Please post a comment with your preference – I see it as spacing (A – hard left edge) vs. readability (B – alignment of data).

Some of the feedback I received was instrumental in helping me make the initial decision. Here are some of the points that I thought were important.

• Cutting is inconsistent – if you put text in a full bleed box, it needs to be close enough to the internal edge that it is clearly aligned with the internal edge because the external edge distance will be variable. I didn’t want to bring my color bars up higher, so the text in the bottom bar was too close to being centered and in danger of looking wrong due to the cutting of the cards.
• The rub-off effect combined with the ability to jot notes easily on a white background convinced me to go with the grey on white background instead of the white on grey I had initially planned on.
• The “don’t make me think” approach is appropriate – include all important information on the front of the card.

There is one more design factor that I had in my mind that I didn’t mention in the previous post. The business card is part of the larger image created by the web site, letterhead, etc. and consistency is very important. I think these design is most consistent with the new web site design I’m working on:

UPDATE: Thanks for the great feedback. I placed the order for version B. Total cost was $48.27 for full color front/greyscale back with ground shipping. I’ll post some photos when they come in.